Client Types / Salons & Barbers

How We Can Help

Our services can capture your sales and volumes on a per customer basis to identify ways you can better serve their needs, strengthen your relationships and increase your revenues. After studying your revenue drivers of hair/scalp services and products we can run campaigns to offer incentives for clients to come during non-peak hours, loyalty programs to purchase bundle hair products with services, offer special incentives to high-dollar clients. We can also identify potential new clients that have similar demographics and psycho graphics as your existing clients and exactly how far they are from your location.

Industry Overview

The Hair and Nail Salons industry comprises salons that offer haircuts, facials, makeup application services, hair modification treatments (e.g. perms and straightening procedures) and deluxe spa manicures and pedicures. Demand for such services expanded over the five years to 2019 amid economic growth that boosted discretionary consumer spending on personal-care products and services. Moreover, new products and services favorably affected industry revenue. Overall, revenue is expected to increase at an annualized rate of 2.2% to $61.4 billion over the five years to 2019, including projected revenue growth of 1.3% in 2019.

Companies have continued to enter the industry, attracted by stable profit margins and low barriers to entry. (Per IBIS World). All industries are classified using (NAICS)North American Industry Classification System.

Barber Shops:

NAICS Code 812111: This U.S. industry comprises establishments known as barber shops or men’s hair stylist shops primarily engaged in cutting, trimming, and styling men’s and boys’ hair; and/or shaving and trimming men’s beards.

Beauty Shops:

NAICS Code 812112: This U.S. industry comprises establishments (except those known as barber shops or men’s hair stylist shops) primarily engaged in one or more of the following: Cutting, trimming, shampooing, coloring, waving, orstyling hair; Providing facials; and.

Nail Salons:

NAICS Code 812113: This U.S. industry comprises establishments primarily engaged in providing nail care services, such as manicures, pedicures, andnail extensions.

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